Case Study

How Origin Energy Supercharged Email Marketing Campaigns with Dokio

Origin Energy, Australia’s leading energy retailer, delivers electricity, gas, and solar solutions to over 4 million residential and business customers. As a major player in the Australian energy sector, Origin Energy faces constant pressure to manage communications effectively at scale—across multiple products, regions, and regulatory requirements.

Through our partnership spanning over a decade, Origin Energy has reimagined its approach to customer communications. What was once a resource-heavy process has become a fast, flexible, and governed engine for engagement. Dokio has empowered internal teams to produce on-brand, compliant communications with minimal turnaround times.

Using Dokio’s technology, Origin Energy creates beautifully designed email communications for a variety of campaign types: customer lifecycle communications, new acquisition campaigns, and strategic partnership outreach. Each email communication is tailored for specific customer segments while automatically enforcing latest standards—from logos and fonts to regulatory disclaimers and privacy language.

The Dokio platform has become a crucial component of Origin Energy’s personalisation and compliance ecosystem. It integrates seamlessly with key marketing platforms—including Braze, Salesforce, and Adobe Campaign  —ensuring content is both channel-ready and fully governed. The result is a scalable, compliant email communications workflow that balances agility with governance.

Get the case study

Dokio: For Perfect Content - Company Wide

Our tech enables your teams to deliver stunning content across every channel.

Emails, banners, social, LAM, printed material, videos, POS collateral, and more—all from one place.

Our mission is to help you create impactful, on-brand content effortlessly, so your business stands out and connects with your audiences

Resources

Blog

OnDemand Webinars

Customer Case Studies

Explore Case Studies

Discover how Dokio Content solutions help transform businesses.

Industries We Serve

Customer Case Studies

Explore Case Studies

Discover how Dokio Content solutions help transform businesses.

Dokio Solutions

Dashboard

All-in-One Content Hub

Dynamic Templates

What are Dynamic Templates?

Email

Personalised Emails That Truly Connect

Digital Content

Scale Digital Banners, Ads & Videos

Posters/Flyers/Documents

High-Quality Content, All Export Types

Approval Workflows

Remove Bottlenecks, Faster Approvals

Supplier Management

On-Demand Ordering, Done Right, Done Fast

Dokio Solutions

Local Area Marketing

Supercharge Your LAM Campaigns

Sales Enablement

Close Deals Faster, Empower Sales Teams

Co-Branded Campaigns

Deliver Flawless Co-Branded Campaigns

Team Collaboration & Approval Workflows

Remove Bottlenecks, Approve Content Faster

Email Marketing

On-Brand Emails, Personalized, Localized

Internal Communications / Keeping Teams Informed

Unite Teams with Clear, On-Brand Messages

Print On Demand

On-Demand Printing, Done Right, Done Fast

Enhance Your MarTech Platform

Dokio Enhances the Platforms You Already Rely On